Amaterasu Beauty

  • WHY YOU NEED THIS SAGE EYE PENCIL

      Why do you need our Sage Eye Pencil this season? I love green and have always loved green eyeshadows and eyeliners. When the time came for me to...
  • WHY WEAR MASCARA ON YOUR BOTTOM LASHES

    Some of us are blessed with beautiful, dark, full lower lashes. It looks like you’re wearing eye makeup but you literally woke up looki...
  • WHY USE PARABEN AND PHTHALATE FREE MAKEUP

    Between 2006 and 2012, I was consulting for many high-end cosmetics brands that are natural and organic. My work focused predominantly on advising...
  • WHY THIS IS THE BEST LASH EXTENSION SAFE MASCARA

    Due to the Coronavirus/Covid-19 outbreak, Health Canada has recommended many service based industries shut their doors. Many lash bars and spas ac...
  • HOW TO PREPARE YOUR EYE MAKEUP TO BE HAY FEVER READY

    Spring cleaning to me means getting rid of old makeup or skincare I am no longer using. We tend to forget about those old jars or tubes. Somehow, ...
  • LEARN HOW TO APPLY EYE LINER WITH YOUR EYE PENCIL

    In this video I will be sharing tips and techniques on how to apply our 24-hour Eye Pencil. This is our 5th year of selling this highly sought aft...
  • LEARN HOW TO APPLY LIQUID BROW LINER TUTORIAL

      Most brow makeup will smudge and fade throughout the day due to sweat and oil along the brow bone. In addition, brow makeup can easily get wiped...
  • HOW TO BE CONSCIOUS OF WORKPLACE TOXICITY

    My first makeup position was at a department store in Vancouver, Canada. One of the few things I was trained to do was to make sure the entire gla...
  • SCARRED AUTHOR SARAH EDMONDSON

        Sarah Edmondson has been through several life-changing experiences and has even recently written a book, Scarred: The True Story of How I Esca...
  • TRANSPERSONAL PSYCHOTHERAPIST DR. SAIRA

    January is our Mental Wellness month at Amaterasu Beauty. As part of the Empowering Women Initiative, I wanted to address this important topic that...
  • WHERE DID YOUR CURVES COME FROM?

    Although everyone goes through different struggles, today we’d like to share a meaningful story that we hope inspires others to know that they are ...
  • WHY SUPPORTING SMALL INDIE LOCAL BUSINESS MEANS SO MUCH

    I started Geisha Ink 11 years ago and when I did, we did not have to advertise. It was completely through word of mouth. The first store that carr...