Start with your routine
Designed for sensitive eyes — no irritation, no smudging
It wasn’t your eyes. It was your makeup.
Burning. Watering. Smudging. Most formulas aren’t made for sensitive eyes.
Amaterasu was created for eyes that react—so you never have to compromise performance for comfort.
DESIGNED FOR SENSITIVE EYES
ZERO IRRITATION. ZERO SMUDGING
ALL-DAY PERFORMANCE
5.0 ★ Rated by Sensitive Eyes
Find what works for you
New here?
Start with the eyeliner that won’t irritate — even if your eyes react to everything
SHOP BESTSELLERWhy it's different
24-HOUR WEAR
Clean, non-irritating
SMUDGE-PROOF
Start with what works
The difference is immediate
Hi, I’m Sara—founder of Amaterasu Beauty.
Created for sensitive eyes.
I started Amaterasu in 2008 (formerly Geisha Ink) because I couldn’t find eye makeup that truly worked—everything either irritated, smudged, or fell short.
So I chose Japan.
I trust their standard of quality and precision—above all else.
It’s more expensive—but for me, performance was never negotiable—especially for sensitive eyes.
What began as a personal solution has become a collection trusted by women who need their makeup to work—gently, reliably, and beautifully.
If you’ve ever struggled with irritation, you’re in the right place.
I’m so glad you found us.
— Sara
Vancouver, Canada
hello@amaterasu.ca
For women who can’t tolerate irritation—but refuse to compromise on performance.