Amaterasu Beauty
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HOW TO STAY 'PRETTY IN THE CITY'?
We love to feature the people we work with, from models to customers to retailers. Lately, I have been connecting with Veronica Tran, owner of Pretty in the City to talk shop....
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MEET MRS. BC GENICCA WHITNEY THIS BC DAY!
Meet the dynamic powerhouse Gennica Whitney. We could not think of a better person to feature for BC day, considering she was just elected Mrs. BC 2017! Gennica wears many...
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HOW WE FOUND THE WAY: THE BALANCE OF NATURAL & FUNCTIONAL
Summertime has arrived! During this warm and sunny season, it is popular to drink fresh juices, eat more salads and finally start that detox program we have been planning...
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AN AMATERASU EXCLUSIVE: DADS TALK MAKEUP
OUR FEATURED DADS: ROSS CHANG – A father of 4 and a physician specializing in allergy and immunology at the Allergy Clinic. TERRY POLACIK – A retired farmer who now...
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HAPPY MOTHER’S DAY FROM AMATERASU
I recently attended my dear friend’s birthday and it made me realize how different our lives are now. All my closest friends have become new moms, with “mini-me’s” in...
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HAPPY GOLDEN WEEK IN JAPAN WITH AMATERASU
This week in Japan is called “Golden Week” and it is a time that the Sun Goddess Amaterasu herself is honoured. It is a national holiday in Japan and...
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SPONTANEOUS CREATIVE MIRACLES AT AMATERASU
Our recent Cleopatra photo shoot was an amazing example of women helping women. We planned and executed it in less than a week and everything fell into place perfectly....
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WOMEN HELPING WOMEN WITH AMATERASU
We are really passionate about women helping women. Supporting and nourishing one another so we can all thrive in the many roles we all play in our families, careers...
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QUEEN CLEOPATRA AND HER BEAUTY RITUALS
Cleopatra is historically known as one of the most beautiful women who ever lived. She was famous for her glowing skin, thick shiny hair and of course, her fabulous...
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AMATERASU SHARES WHAT IT MEANS TO HAVE SELF LOVE
February is usually associated with romance, flowers, chocolates and hearts. Many of us long for the fairy tale Valentine’s Day experience and may get a case of the winter...
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GOOD MENTAL HEALTH IS IMPORTANT
Life is all about ups and downs. The only thing that is consistent is change, and how we handle all those changes from happiness, anger, sadness, anxiety, etc, is...
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NEW YEAR, NEW MAKEUP FROM AMATERASU
I am one who is always very excited for newness. I think new things bring new beginnings, and this happy thought charges me forward and puts a huge smile on...