Our Shimmer Eye Pencil makes it so easy to brighten your eyes and we will share with you our 5 favourite ways here! 1) Brighten the inner corner of the...

We are excited to announce our #IAMBOOTIFUL Halloween contest! This time of year we see the most inspiring and creative looks in both makeup and costumes and we wanted to...

  We are really passionate about women helping women. Supporting and nourishing one another so we can all thrive in the many roles we all play in our families, careers...

  There are some amazing artists out there and we love supporting them and their wonderful work. Amaterasu has partnered up with some of these artists to showcase their talent and creativity....

  Canada is known as a peace-loving, extremely friendly and welcoming nation. It’s a country that embraces individuality and promotes and encourages creativity and expression. It is also the birthplace...

  There are some amazing artists out there and we love supporting them and their wonderful work. Amaterasu has partnered up with some of these artists to showcase their talent and creativity....

  There are some amazing artists out there and we love supporting them and their wonderful work. Amaterasu has partnered up with some of these artists to showcase their talent and creativity. Brand...

  It’s been almost 9 months since I’ve done a makeup job, and I’d be lying if I told you that I don’t miss it. Being a full time mom is extremely rewarding,...